About modetokio

modetokio is an independent editorial platform that curates Japanese fashion for an international audience.

We profile emerging and established Japanese brands, document Tokyo's shopping geography, and translate the press releases and editorials that rarely cross the language barrier.

The platform is operated by Casselini Inc., a Tokyo-based fashion company founded in 1972, but maintains independent editorial direction.

For brands

We feature Japanese brands at no cost as part of our editorial coverage. If you'd like your label considered for the directory or seasonal coverage, send a brief introduction and we'll be in touch.

For readers

Subscribe to our weekly newsletter for the most-discussed brands, Tokyo openings, and curated lookbooks.

Contact

• Editorial inquiries · Image use permissions · Brand submissions: hello@modetokio.com
• Pinterest: @modetokio